2024-03-21T16:18:25
Greenwashing and Impact washing are deceptive marketing strategies where companies make false or exaggerated claims about their Environmental or social efforts to mislead consumers. These practices undermine genuine Sustainability initiatives and can harm both consumers and the environment. By being vigilant, consumers can distinguish between authentic sustainability efforts and deceptive practices by looking for transparency, third-party certifications, concrete examples of impact, and ongoing commitment to improvement from companies
Are you being scammed in the name of " Sustainability ".
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